London Fashion Week To Relaunch As Gender Neutral Digital Platform

By April 21, 2020Fashion News

Open to all.

As the fashion world waits to see whether Fashion Weeks will continue to be cancelled, the British Fashion Council has announced that it will be implementing a new format as it unveils a gender-neutral “digital-only platform.”

Hoping to curb any further disruption to the fashion month schedule, the BFC’s new format that will cover both menswear and womenswear, and will require individual shows will have to amend their formats to allow the designers to go beyond runway shows and “tell their stories through collections, creative collaborations, podcasts and videos,” via the digital platform.

According to the British Fashion Council’s statement, the digitally-led London Fashion Week will include all fashion weeks that would be happening within the city for the next 12 months and will be officially launching June 12 through the London Fashion Week website.

PHOTO CREDIT: @londonfashionweek

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